Sales Officer For Wholesaler- Raipur, Chhattisgarh

A Wholesale Sales Officer is a B2B (business-to-business) sales professional responsible for expanding the client base, managing relationships with retailers, and driving bulk product sales within a designated territory. They negotiate pricing, close deals, and collaborate with logistics to ensure timely product delivery and brand visibility. [1]
Key Responsibilities
Client Acquisition: Identify, prospect, and pitch products to new retail stores, wholesale buyers, and commercial accounts.
Relationship Management: Maintain strong, long-lasting partnerships with existing B2B clients to encourage repeat orders.
Target Achievement: Meet or exceed daily, weekly, and monthly sales volume and revenue targets.
Negotiation & Pricing: Negotiate prices, credit terms, and delivery schedules to close profitable deals.
Market Mapping: Analyze the local retail landscape, map competitor activity, and identify untapped market segments.
Cross-Functional Coordination: Collaborate with marketing, operations, and logistics teams to ensure prompt and accurate order fulfillment.
Reporting: Maintain detailed records of sales activities, customer feedback, and market trends using CRM Platforms. [1, 2, 3, 4, 5]
Essential Requirements
Experience: Typically 1 to 3 years of experience in B2B field sales, wholesale distribution, or FMCG environments.
Education: Bachelor’s degree in Business Administration, Marketing, or a related field (or equivalent on-the-job experience).