Copywriter

**Position: Copywriter (Full-Time)**

**Company: Innotech CreditSea Platforms Pvt. Ltd.**

**Location: Raipur, Chhattisgarh (On-Site)**

**Job Summary**

We are looking for a creative and detail-oriented Copywriter to join our team. The ideal candidate has a strong command of language, excellent storytelling skills, and the ability to create engaging, persuasive, and audience-focused content across multiple digital platforms. This role involves writing high-quality blogs, compelling social media content (including tweets), and marketing copy that aligns with brand voice and business objectives.

**Key Responsibilities**

· Write, edit, and proofread engaging blog articles optimized for readability and SEO.

· Create compelling copy for social media platforms, with a strong focus on X (Twitter), LinkedIn, Instagram, and Facebook.

· Develop persuasive marketing copy for websites, landing pages, email campaigns, advertisements, and promotional materials.

· Collaborate with marketing, design, and product teams to create content that supports campaigns and business goals.

· Conduct research on industry trends, target audiences, and competitors to produce relevant and valuable content.

· Maintain a consistent brand tone and messaging across all communication channels.

· Optimize content for search engines using SEO best practices.

· Repurpose long-form content into short-form content, including tweets, social posts, and email snippets.

· Review and revise content based on stakeholder feedback while maintaining quality and accuracy.

· Stay updated with content marketing trends, social media best practices, and emerging AI content tools.

**Required Skills & Qualifications**

· Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

· 1-3 years of professional copywriting or content writing experience.

· Exceptional writing, editing, and proofreading skills with strong attention to detail.

· Proven experience writing blogs, social media content (especially X/Twitter), and marketing copy.

· Strong understanding of SEO principles and keyword optimization.

· Ability to adapt writing style for different audiences, platforms, and brand voices.

· Excellent research, time management, and organizational skills.

· Ability to manage multiple projects and meet deadlines in a fast-paced environment.

**Preferred Qualifications**

· Experience working with B2C brands.

· Knowledge of analytics tools to evaluate content performance.

· Understanding of digital marketing, content strategy, and customer engagement.

· A strong portfolio showcasing blogs, social media posts, and marketing copy across various industries.

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Food provided
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person